Alexa Gin

Our client Coles Brewery and Distillery are based in Llanddarog, South Wales. They have developed a gin which changes colour from blue to pink when tonic water is added to the gin.

Coles Brewery and Distillery approached the team at Powerful Online to develop a distinct brand for the new colour changing Gin. Our in-house graphic designer Richie was able to present them with initial concepts and designs.

The final outcome was the Alexa Gin brand. Powerful Online developed a new brand, new imagery, new bottle labels for this new product that’s about to launch.

We came up with the name Alexa Gin as there is a precious stone called Alexandrite. Alexandrite is one of the rarest gemstones on the planet. It has the ability to change colors under different lights.